Our management team is structured to promote efficiency in supervising and directing, support our operations, quality assurance systems, recruitment processes and training programs in various geographic regions.

Headquarters Management: Responsible for the all corporate and administrative oversight of our organization, operational management and supervision, such as financial planning and analysis, IT systems development, new restaurant openings, management-level recruitment, centralized procurement and sales & marketing.

Regional Management: Divided into three geographic regions – eastern, northern and southern China including Hong Kong. The regional teams supervise sub-regional management teams, and are supported by groups of management and support personnel (including kitchen management, human resources, accounting and training).

Restaurant Kitchen Management: Our Food Security Department in Shanghai formulates the food standardized operating procedures manual and supervises the implementation. These manuals are issued to our restaurant chefs in each region and restaurant kitchen thereby to ensure the food hygiene and safety consistently. Our Food Security Department and team monitor the quality of food ingredients by suppliers through working closely with our procurement team.


  • Ms. Baixuan Tiffany Wang - Chairlady/Executive Director

    Ms. Baixuan Tiffany Wang, is an executive Director of our Company. Ms. Tiffany Wang was appointed as an executive Director and a member of the Executive Committee, with effect from 25 April 2019. Prior to joining the Group, Ms. Tiffany Wang has worked in Honeymoon Dessert (Shanghai) Co., Ltd. (滿記甜品(上海)有限 公司) for many years and has a wealth of experience in catering management. Ms. Tiffany Wang joined the Group on 1 April 2019, being responsible for the management of the western cuisine business of the Group.

  • Mr. Gu Dorson - Executive Director / Chief Executive Officer

    Mr. Gu, aged 41, has extensive experience in the business in direct e-commerce, FMCG retail and e-commerce, and business development on agri-food processing and retail industry chain. Mr. Gu worked in the Japan branches of Dell Inc., and Toys “R” Us, and worked on business development in agriculture, food processing and retailing under the service of CP Group.

  • Mr. WANG Shoudong - CFO

    Mr. WANG Shoudong joined our Group in March 2019, is primarily responsible for the matters in finance department, strategic Investment department and internal control department. From October 2016 to February 2019, he served as CFO of Shanghai Chexiangjia Automobile Technology Co., Ltd. (上海車享家汽車科技有限公司) being responsible for finance department and financing affairs. He was in our Group from June 2011 to August 2016 being responsible for the management of finance, legal affairs and internal audit, and he also served as secretary of the Board and joint company secretary from 7 July 2015 to 1 February 2016. Previously, Mr. Wang served for finance department of Best Buy Commercial (Shanghai) Co., Ltd. (百思買商業(上海)有限公司) and Dazhong Transportation (Group) Co., Ltd. (大眾交通(集團)股份有限公司, a company listed on Shanghai Stock Exchange (Stock code: 600611). Mr. Wang obtained his bachelor’s degrees in economics from Fudan University in July 1999, and his master’s degree in business administration degree from Fudan University in July 2007.


  • Ms. Leung Suet Lun (梁雪綸女士) - Company Secretary

    Ms. Leung Suet Lun, a manager of the Listing Services Department of TMF Hong Kong Limited (a global corporate service provider), has over 10 years of professional experience in legal, company secretarial and tax consulting fields. She is a member of the Hong Kong Institute of Certified Public Accountants and a practising solicitor of Hong Kong.

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